design for _




human ecologies

I’m Alex, an independent designer with nearly 15 years experience. I’ve lived, taught, and given talks around the world. I bring the human-centered design process to information, interactions, and services, and the crossovers that make for rich experiences. Bio & Résumé →


Employing a design perspective when addressing some of the world’s most complex problems can have profound impact. The products of design — both tangible and intangible — can bring meaning to people’s lives and shape their experiences in significant ways. I blend design, technology, and research insight to create new ways of living and working.


Design as Process
Design is a process-oriented field which places just as much emphasis on the pathway as the solution. The thought process, research methods, and creative techniques collectively lead to more relevant and comprehensive ideas.

Design with Others
Designing across disciplinary boundaries reflects a democratization of design. It embraces inventors and discoverers and helps them work together, bringing more strength and validity to final solutions.

Design for Everyone
Greater impact is found by engaging people and communities in participatory design activities. It gets to design’s human-centered foundation, uncovering latent needs and values and designing products that respond.


Macromicro creates data visualizations and interactive tools for human resources management and organizational analysis. The platform blends big data and d3.js to provide a new perspective on large workforces.

Winner of the 2016 SAP Sapphire Award for Product Development and nominated as HR Tech’s 2013 Most Innovative Startup in Europe.

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Skale is a food community and mobile app that supports transparent discussions about food and wellness. Scan items into a virtual pantry, rate products, and share insights with community groups.

Finalist for the 2017 Pittsburgh Create Festival, Best of the Creative Industries Interactive Category.

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The Interactive News

A curated catalog of the best examples of digital journalism today, serving educators, journalists, and designers. The Interactive News captures interactive media that has relevance in design and journalism history. →
about the project →
research proposal document →

Classroom Salon

An interactive, online environment that fosters new forms of STEM and humanities classroom participation, blending information visualization and social learning.

Supported by grants from Google, The National Science Foundation, Bill & Melinda Gates Foundation, Heinz Endowments, and Innovation Works.

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UPMC Patient Experience

This service and organization design project began with ethnographic study in patient journeys and ended with a comprehensive corporate blueprint to shape better patient experience across its many facilities.

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Digital Strategy

Our team developed a digital strategy for Her Highness Sheikha Moza of Qatar, named one of the most powerful women in the world, as she transformed her digital assets to better support her global influence.

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d.Hub Design for Disaster

A weekend service design sprint that prototyped a set of disaster relief pods, a territory map, journey map, service blueprint, personas, and CAD drawings.

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IxDA Doha

Co-founder of the Interaction Design Association’s first chapter in the Middle East & North Africa. Local leader, 2013–2016.

IxDA is the global professional organization interested in the practice of interaction design and is open to designers, researchers, technologists, social scientists, and anyone interested in the field.

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“Eventually, Everything Connects.” — Charles Eames

© 2017 Alexander R. Wilcox Cheek